Q & A with Book Store Owners Samantha and Don Lindgren
Q. Why Portland?
A. Don: The idea for the business came from Portland. We had backgrounds in books and food, but it was Portland itself, and its food scene that gave us the idea. We wanted a shop that was integrated with a community, and the food community seemed like it had it going on.
Q. What are your thoughts on the "There's an App For That" mentality towards technology melding with the book world?
A. Don: We’re not Luddites, we own iPhones and an iPad. I frequently look at electronic books online – mostly from academic sources for early texts. But I think the rush for publishers, the food media and much of the public, to expect an app with every book release is just stupid. I read an interview with the authors of the new Eleven Madison Park cookbook, which I think is a terrific book, but the interviewer lost sight of the great new book in front of herself, and kept asking about the possibility of future apps. It’s like sitting down with Scorsese and asking when the video game is coming out.
Samantha: I guess there will come a day when devices will be so cheap and disposable that getting them covered in bacon fat won’t be a big problem. But from my perspective, cooking is a hands-on craft and working with an electronic device is foreign to that experience. Pages, even sauce spattered pages, are preferable to screens for me. It may be cliché, but I like going to a recipe page and seeing some remnant from my last visit.
Q. Your antiquarian collection is impressive. Explain a little bit about the importance of these books? Do you consider them art or the result of a craft?
A. Don: It wasn’t long after the era of printing in the West began with Gutenberg that people were publishing cookbooks. And before the printed books, there were manuscript cookbooks. You can go all the way back to Babylonian cylinder seals (that’s 3500 years) and at each point the books are a reflection of one of humankind’s most essential activities – eating. Around eating everything else happens: social groupings, agriculture, travel, commerce, sometimes war. A cookbook from any time can tell you an awful lot about the place and time in which it was written and printed. And scholarship about food is an expanding and still quite young activity, so there is still so much to learn. I also find it fascinating to see how people in other times and places used foodstuffs we’ve forgotten.
Samantha: Or are rediscovering with great fanfare.
Q. Cookbooks with recipes are important, but Rabelais covers so much more than that. I notice you lean toward the antique liquor books. I think they are sexy, so do a lot of folks in the restaurant industry. What do you think is the allure?
A. Don: We have one of the largest collections of rare cocktail books for sale in the country and we carry all the related areas, like soda fountain books and antique distilling manuals. There are loads of reasons they’re sexy. For one thing, you can actually make yourself an 1880s, or 1920s, or 1950s cocktail with only a bit of expense for the odd ingredient or two. You can’t do that with a 19th century wine book. And cocktail books really reflect their eras more than most books, from the art deco books of the twenties, to the ‘Mad Men’ books of the 1950s and early 60s and beyond. The graphic design, the social mores, the books are little time capsules.
Q. I love what the British do with cookbooks, especially The River Cottage collection. Why are they so good at what they do?
A. Don: We love the British books too. I think they have a different relationship with food in their history and a different relationship with food personally. Americans spent much of the 20th century trying to squeeze food into the science and economy box, and now they’re trying to bring it back out. But it’s a much more normal thing for the British to draw on their history in a contemporary book, and for the food to be taken as very personal. Also, the British publishers have been very open to interesting design approaches to cookbooks, from simple and elegant (think Fergus Henderson’s books) to elaborate and fanciful (think Heston Blumenthal’s).
Samantha: They also approach cooking as a completely natural and instinctual thing to do. Once you get past Hugh Fearnley-Whittingstall’s introductions you really feel like he’s just giving you advice on making dinner. Unlike the French, the British books are very casual. They assume you know how to slice an onion, so they are just offering up more ideas on what to cook. I’m sorry for using horrible self-help term, but the British books are empowering. Anyone can understand a glug of olive oil or a handful of herbs as direction. I never feel intimidated by these books. Inspired, yes, but intimidated? No.
Q. M. F. K. Fisher or Richard Olney?
A. Don: For me, Olney, because they’re cookbooks, not food writing. And when it comes to food writing, I’m an Elizabeth David fan.
Samantha: Laurie Colwin.
Q. You are both excellent cooks and gardeners. What was in your garden this past season? And did you do any canning this year?
A. Don: We each take care of a different part of the garden. I do the fruit trees, most of which are still young to be bearing much, but this season we got some apples and a few sour cherries, and we hope next year will bring quinces and possibly pears. I’m also growing hops, which is going to some local chefs and brewers, and wormwood, which goes to someone I know with a still. But Sam’s the real gardener.
Samantha: To be brutally honest, I am in some sort of a gardening rut. I often have the best intentions in the spring and then by the time August rolls around I lose steam. This year, I did well with my peas, which may be one of the most satisfying vegetables to grow and eat. But my potatoes had some nasty scour on their skins, and they came out football-size. And I couldn’t get my beets or my carrots to germinate. The weather has been pretty wonky the past couple of years, I think it’s been throwing me off my game.
Q. You have been busy traveling and attending book fairs--but when you are home, what's cooking? And who's cooking?
A. Samantha: We both cook, although I am the workhorse, it’s been a long day and we need something tasty quickly without too much thought to cook. We love a good roast chicken, which we eat for days: the dark meat when it comes out of the oven; a breast the next night in some sort of a pilaf; another breast for a curry and then the bones etc. make a soup. I have been on a curry kick. If we’ve got coconut milk in the house, I can pull together some bastardized interpretation of a soupy basmati rice-worthy dish with whatever is in the fridge.
We have a half a pig in the freezer, so we do a lot of pork chops/braised greens/roasted potato dinners. We both love a good steak simply prepared, maybe some mashed potatoes (or celeriac) and a green salad. There is an Asian slaw that I get to craving in the dead of winter, when I need something fresh, that goes great with any grilled protein: cabbage/carrots/almonds/scallions/cilantro/garlic. Don makes great burgers. And there is this Asian soupy rice thing he does with Maine shrimp and an Asian pesto made with cilantro/mint/chiles/garlic and fish sauce.
Q. Least favorite culinary trend and why?
A. Don: Not a trend in itself, but the speed at which ideas and concepts get churned, due to social media -- Twitter in particular. How can people even begin to see if an idea is worth thinking about or trying, if the next idea arrives in their inbox within ten minutes. I guess ADHD [Attention Deficit Hyperactivity Disorder] is my least favorite culinary trend.
Sam: I totally second this. Going back to my opinion that cooking is a craft, how can you partake, engage and enjoy your craft if you are already moving on to the next trend? Slow down and enjoy your food. Any trends worth following will still be there when you’ve finished your meal.