Appearances can be deceptive. You could walk by this Hell’s Kitchen deli a thousand times and never know they were serving outstanding authentic Mexican tacos, tortas, and quesadillas out of a tiny window in the back of the bodega. Grab a Negra Modelo beer out of the refrigerator case and relax on a stool under the hanging (year-round) Christmas lights. The deli is run by a Mexican family who stock the front grocery shelves with imported goods like fresh cactus, bottles of huitlacoche, and South American canned foods.